Streaming

Regsanchez

How Do I Pull Together Streaming Games with My Sister While Working Full-Time.

Side Hustle
November 17, 2020
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Who are you and what kind of content do you create?

Hi! My name is Regina Sanchez, also known as “regsanchez” on Twitch. I’m 27 and currently living in Cebu, Philippines. I stream a variety of games as a partner on Twitch and my sister Justine who goes by the name “Kairie02”. My sister and I are doing this as a hobby, and we’re very grateful for being able to do this for two years and five months now.

The story behind my gamer tag “regsanchez” is funny in a way because when I made that, I just wanted to make sure I would remember the username when I sign-in. Therefore, I ended up putting my real name. I realized it late when I noticed that most of the people I get to play with are not using their actual names in the game. It was too late for me to change it, though, so I just happily stuck with it.


Left to Right: Photo of me and my sister.


Most of the time, you will find me playing FPS games such as (Fortnite, PUBG, Tom Clancy’s Rainbow Six: Siege, Valorant, etc.) I also do a lot of Just Chatting streams to spend more time hanging out with the community. I like to make song covers on YouTube in my free time and recently just got into the world of TikTok during the lockdown.


Youtube Song Cover:


Tik Tok video:

                                                                                        

Let's go down memory lane, tell us your backstory! 

I have always enjoyed playing games since I was in grade school. I remember my sister and I would save up our allowance to go to the internet café outside of our subdivision and play for hours straight. However, when I got into college and moved to a condo, I no longer had access to an actual desktop PC, so that I couldn’t play games that much. Years later, I graduated and moved to Cebu to work together with my family. One night, my sister knocked on my door and asked if I wanted to play Fortnite with her.

I even had to ask what Fortnite was because I was clueless at that time. She told me she was planning to stream her gameplay on Twitch and if I wanted to come to join her. At that time, I wanted more bonding time with my sister amidst our busy work schedules, so I automatically said yes, not knowing what we would do. She helped me set up my Macbook and have it ready for stream right away. I remember I didn’t even have my mouse back then because I only needed to use the trackpad for work, so I had to borrow one from my Mom. The next thing I know, we have already pressed the “Start Stream” button, and the rest was history.  


Before: I was still streaming Fortnite using my work laptop & built-in webcam.


Looking back, it is very heartwarming to know that my sister and I started with only “one viewer,” and it was just each of us views each other’s stream. We had to put in a lot of time and love into what we do, and it slowly grew our viewership and community as a whole.  


Now: I finally have my own stream PC setup.


I would like to share this quote because it helped me a lot back when I was still in college, and until now, “Slow progress is better than no progress.” There are times in life where we feel overwhelmed or maybe just feeling like we are stuck in a place or situation, and we wish for a better outcome. Always remind yourself that slow progress is still progress, and eventually, you are going to get there. Sooner or later, all your efforts will accumulate, and you’ll see yourself getting further in life. Just keep going and be comfortable at your own pace.


How do you brainstorm ideas for your content and your advice in getting the creative juice flowing.

I don’t think there is much preparation you can do prior because everything really happens live and right on the spot when it comes to live streaming. Usually, a stream can range from four to ten hours a day, and unlike a YouTube video or a movie, there isn’t a script that you could follow for live streams. However, it helps to have ideas on what games you would like to play during the duration of the stream and how you would want the flow of the rest of your stream to go. For example, before you start your stream, think about how many hours you would like to spend playing Valorant and what the rest of the stream time would be meant for.


I also enjoy watching other streamers when I am not streaming. I find it fun being on the other side of the screen as the viewer too. It makes me excited when I see my streamer friends and the people I look up to come up with their personal twists on their streams. This helps to put a spark back on my creative side whenever I feel off track as well.


This is me with Pokimane at TwitchCon 2018. She is one of the streamers that got me inspired to continue my own streaming journey.


What are the tools and platforms you use to help with your brand?

Social media platforms outside of Twitch can help bring a lot of new people in. Twitter is great for sharing when you are about to go live and real-time updates for your community. Having a Facebook Page allows you to grow an additional following by posting photos and videos. Youtube is a vast platform where you can upload your stream highlights and best video compilations. Since not everyone could watch the whole duration of your stream, a summarized video version would potentially drive more people to view your content. Discord allows you to create text chat or voice groups for your community to interact with. It could also alert people on your Discord server to show if you are already streaming or are currently online. Meanwhile, Tik Tok is a very used app nowadays, and there are higher chances of going viral and getting more followers on there.


I Rely on a working PC setup, a good quality microphone, and a high-resolution webcam or camera for the streaming tools. I noticed a massive change in my streams’ quality when I was finally able to upgrade my tools. I am currently using an Audio Technica 2020 USB condenser microphone as well as a Logitech Brio webcam. I would recommend those since I have tried and tested them for a while.

What were your fears starting out? How did you handle it? 

Just like any other content creator, I think there would always be fear that you might run out of creative ideas at some point or exciting ways to keep your viewers entertained. When you do something consistently, it starts to become a routine, and similar to a series that people watch on Netflix, you know every episode should have the same ring to it. Sometimes the fear also comes from overthinking that you might not live up to standards or get engagement when you show up.


In general, it’s not easy to put yourself out there. There are times where you would feel vulnerable to criticisms just because you stream, and a lot of new people see you online. Most of these people only catch a few minutes of your stream, and they already have something to say, may it be good or bad. Some days would be tougher to handle, but it’s all part of the growing process. I just remind myself to enjoy the experience and be my authentic self. Having a supportive and loving community helps me forget the rough days too. Every time I go live, I just hope to make even only one person laugh or smile. There are days also that I go live, not feeling the ultimate best, but the community never fails to bring back that smile on my face. It works both ways for the streamer and the viewers, and that is what I appreciate a lot about streaming.


How did you build your brand to where it is now, take us through your process.

My sister and I both share the “KaiReg '' (kairie02 & regsanchez) community. It is mostly made up of people who ended up as our friends and acquaintances too. We play many games with the community and spend most of our time talking on stream via Discord. I believe word of mouth helped us grow the brand organically. It just so happens that even before, my sister and I would take the risk of inviting new people to play games and join the stream voice channel even if we hardly knew them.

This is honestly a risky thing because not everyone might have the best intentions when joining someone’s stream. Some people might end up saying offensive things without them even knowing, and that could put you at a tight spot. Fortunately, things like that happen very rarely, and most of the people we have met on Twitch are overall fantastic.   


For someone who wants to get into content creation, what is your advice?

“Consistency is key.” This is very true. However, staying consistent is not the easiest thing to do. As a streamer who only does this as a hobby, I still got to the point where sometimes I would feel guilty if I miss out on a usual stream schedule. There would be days where I would lack energy but still power through a long stream with lots of caffeine/ coffee. I feel like I have created unnecessary pressure of having to stream for longer hours or to release content as much as I can.

So right now, I’m working on being kinder to myself and finding the right balance. I know as a fellow content creator, you would want the best output for your viewers, that is why remember to take care of yourself too. We can give our best when we’re in a healthy headspace - physically, mentally and emotionally.

Consistency is key but balance is essential.


How did you finally commit to X platform rather than your regular day job?

I focus much of my time creating content as a streamer on Twitch while still having my full-time job. I usually stream at midnight until morning; it may not be the ideal time for most people but it’s the current setup that works for me and my work schedule. In the end, I just try to make time for the things that I’m passionate about and hopefully this could also inspire you to do the same. If quitting your regular day job is too big of a commitment, you can still try to do it as a hobby or a side hustle. I agree when they say that it’s a beautiful thing when career and passion come together, and it doesn’t hurt to try to combine both when you can.

Tell us your best milestones in being a content creator.

Some of the best milestones would be reaching Twitch affiliate and then partner, being able to attend TwitchCon in the United States with my sister for two consecutive years (2018 and 2019) where we got to meet a lot of fellow content creators and finally having our own merch that we personally designed to our liking.


Photo taken during Day Zero of TwitchCon where partners were allowed to enter the official Twitch Merchandise store earlier.


At the Partner’s lounge at TwitchCon 2019.


TwitchCon venue at San Diego, California


What are your marketing strategies to grow your brand?

Nowadays it is easier to market your page or site via Facebook ads and the like, however, I try my best to limit it as much as possible because it’s additional expenditure. I mainly depend on my other social media platforms now to spread word about my Twitch. Also, having a lot of content creator friends who are streamers as well, gives us a lot of positive interactions and we get to build more connections on the platform together.

Merch website partnership with Boosted, they also handle merch for some members of FaZe clan.


How do you handle brand deals and sponsorships? 

It was only recently when I started being offered a few sponsorships and collaborations, but so far, I know that it's best to accept projects from brands that you genuinely relate to. It would be just right for you to partner with a brand that you already personally use or companies that you sincerely support. Handle each brand deal or sponsorship professionally while also thinking about its relevance with your audience.

SxS hoodie: Sanchez x Sisters merch

I remember getting my first email for a collaboration with Razer and I couldn’t believe my eyes. I have been using their products ever since so when they reached out, I was definitely thrilled. Moments like that are best shared with my sister and the community who continues to support and believe in us. To me, it will always be a collective effort and I’m truly grateful for the opportunities that have arrived and others that might come in the future.

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